That means you get to choose where your data and messages are stored. The default home for your data and messages is Matrix.org. It is the quickest and easiest way for you to enjoy all the benefits of Element, for free and forever. Your data is private, secure and free from nasties such as datamining. Matrix.org cannot see your messages.
Alternatively you can use your own hardware or another free provider of your choice.
Matrix is an open network for secure, decentralised communication, connecting 20M+ users over 45K+ deployments. Governed by The Matrix.org Foundation, the Matrix protocol is an open standard with open source implementations, supporting a vibrant developer ecosystem. Element was founded by the team behind Matrix as a way to bring it to the mainstream.
For a fully managed service and the fastest messaging performance - built for families, teams and communities - choose Element Matrix Services (EMS).
Free EMS 30-day trial available for Nickel plan only